There was ample time to anticipate Hurricane Sandy after it killed at least 52 people in Haiti. New Jersey, New York and Washington, DC, all were very public about preparations that were being made. This gave media in the United States an opening to get in and cover before the storm did any damage.
Opening up a discussion about this historic storm that was on its way and why it would be so devastating could have occurred. They could have ventured into an important scientific discussion about how the planet is changing.